Keyword Research & Analysis

1.  Keyword Research & Analysis is a process of identifying the most relevant keywords or search phrases which are ideally suited to target your online business's search engine rankings based on the popularity and competiveness of relevant keywords.

  2.  Keyword research is a vitally important aspect of your search engine optimization campaign. If your website is targeting the wrong keywords your customers may never find your website, resulting in lost dollars and meaningless rankings.

  3.  By targeting the wrong keywords, you not only put valuable advertising dollars at risk, you are also throwing away all the time and energy you put into getting your site to rank for those terms to begin with.

Complete Website Review

1.  We conduct a comprehensive overview of all the potential issues negatively affecting your website as well as recommendations for improving targeting efforts, user experience, content and search friendliness.

  2.  Major Issues we are looking at when conducting this process:

* Site Architecture and Applications
* Site Navigation
* Document Structure
* Keyword Strategy & Copywriting
* Search Engine Positioning

On-Site Optimization

1. On-Site Optimization, also know as website optimization, is the process of creating a search engine friendly, cleanly coded, themed website by implementing strategic keywords and integrating all of the up-to-date SEO elements into your website.

  2. An Example of a few On-Site Optimization Factors:

* Meta Tags, Content, Navigation, URL & Code Optimization
* Keyword Density
*Internal Link Structure
*Domain Canonicalization
*Dynamic XML Sitemap Creation

Web Analytics

1. Determines how well your website is performing and how you can make it even better. Our web analytics offers a full range of web statistical reports to aid your online business in identifying the following:

* Visitor Behavior
* Page Segmentation
*Navigation Paths
*Conversion Rate
*Cost per Lead
*Campaign Effectiveness